Honest Consumerism

Since the start of the Covid-19 pandemic, there’s been a noticeable change in how major brands are supporting conscious consumerism. Consumers are now very interested in the environmental and social impacts of their purchases so much so that they are willing to forgo the more well known brands in order to purchase environmentally friendly products. 


The “woke” consumer cares about the environment, however isn’t willing to stop shopping completely and do we blame them? Instead they are choosing to shop more consciously. Shoppers are becoming more aware that buying new isn’t necessarily the best option not only for their pockets but for the planet as well.


Over the last few years you might have heard of the term e-waste which gets thrown around when we talk about all things tech and electronics. E-waste or electronic waste is the waste that is created when an electronic product is put in the landfill rather than recycled. 

In 2021 electronic waste generation went up to 57.4 million metric tonnes in comparison to the 55.5 million tonnes produced in 2020. In an effort to reduce this, an honest consumer will make a more conscious decision to recycle and re-use instead of adding to the problem by wasting something that is still fully functional. 


When it comes to technology and electronics the best way to reduce e-waste and cut down on carbon emissions would be to become wiser in your purchasing choices. With recycling having proven to be the better solution, why not consider buying pre-owned? 


It all starts by making wise purchasing decisions which in turn affects the planet and the greater circular economy. When purchasing a smartphone there is one criterion that is often overlooked and one that should be at the forefront of such a polluting industry: The environmental impact of the smartphone. 


Since its launch 15 years ago, weFix has been focused on battling electronic waste and extending the lives of electronic devices.  weFix Pre-Loved offers high quality devices that have been thoroughly vetted and sealed with our weFix warranty seal PLUS you can get these devices for almost a third of the price than buying new. It's better for the planet and your wallet and we think that's pretty cool.